Start with the hiring motion, not the feature list. If most candidates apply directly, Breezy HR gives you a lower-friction route with transparent pricing from $157/month. If you are building passive pipelines and reporting every funnel stage, Ashby is the stronger use-case fit, but Foundations starts at $400/month for up to 100 employees.
Check whether CRM is native, limited, or effectively an add-on. Lever and Ashby are stronger fits for passive-candidate nurture, while Breezy HR is easier to buy and roll out. The trade-off is that Breezy’s deeper nurture and advanced reporting sit on higher tiers.
Do the pricing maths at the next headcount milestone. Ashby’s public Foundations price applies up to 100 employees, then Plus is quote-based for 101–1,000 employees. Lever is quote-only, while Breezy HR and Workable publish plan prices, which makes budget approval simpler.
Ask what sits behind usage charges. Breezy has Breezy Intelligence credits and SMS credits, Ashby includes 200 sourcing email lookups per month before paid extras, and Workable lists add-ons for texting, video interviews and assessments. These costs matter once recruiters use the system daily.
Separate dashboard basics from real analytics. Standard reporting helps a founder see open roles and pipeline movement. High-growth teams usually need custom dashboards, scheduled delivery, alerts, diversity reporting and source-of-hire analysis, which points more towards Ashby or Lever.
Budget time for implementation and recruiter adoption. A richer ATS with CRM and analytics can remove spreadsheet work, but only if recruiters keep notes, stages and outreach clean. A simpler tool used properly will beat a complex system that the team avoids.